Relaxed Urban Luxury At Louis Vuitton Fall 2010!


Louis Vuitton has for centuries been the epitome of classic, refined French luxury. It wasn’t until Marc Jacobs took over as creative director in 1998 that the brand was solidified as a trendy fashion house. Vuitton is famous for mixing traditional craftsmanship with contemporary concepts to create unmistakeable, high fashion collections. The brand shed its snobby persona by collaborating with artists such as Takashi Murakami, Kanye West, and Steven Sprouse. For Fall/Winter 2010/11, Marc Jacobs and Paul Helbers drew upon the dichotomy of Louis Vuitton: urban cool mixed with classic structure, as the basis for the collection. Slick blazers mixed with sweatpants and un-tucked shirts, chunky knits were layered with structured jackets, and sneakers paired with slim dress pants all paraded down the runway to create relaxed and luxurious looks. Fresh styles like colour-blocked shirts and knee-high boots mixed perfectly with the otherwise classic shapes and structures in the collection, and bags ranged from traditional Birkin shaped bags to colourful marble-dyed bags. Check out my favourite looks from the collection, after the jump!


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